Pay Per Call Marketing Services
Connect with real customers—not just clicks.
At American IP Marketing, our Search Engine Marketing (SEM) approach is built around Pay Per Call campaigns—designed to drive qualified phone calls directly to your business. Unlike standard PPC advertising, Pay Per Call ensures you’re speaking with real prospects who are ready to buy, book, or learn more about your services.
If your goal is more calls, more leads, and more conversions, our Pay Per Call marketing solutions are tailored to make it happen.
Our Process
Simple, Transparent, Call-Focused
Our goal is to make your phone ring with customers who are already searching for what you offer.
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Strategy
Every successful Pay Per Call campaign begins with a strategy built for high-intent inbound calls. Here’s what we do:
- Identify long-tail keywords & call triggers that drive phone inquiries
- Analyze competitor activity and call opportunities in your niche
- Estimate budget allocation based on call volume and lead quality
- Develop campaign funnels focused on phone calls as the conversion metric
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Build Out
Once the strategy is finalized, we set up your campaigns to drive calls right away.
- Create & configure your Pay Per Call ad campaigns
- Design call-driven landing pages with clear click-to-call CTAs
- Set up call tracking & analytics to measure every lead
- Build remarketing campaigns that bring back potential callers who didn’t connect the first time
- Route calls directly to your sales team or service desk for maximum response time
This ensures every dollar invested results in measurable conversations with potential customers.
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Ongoing Call Management
Some businesses prefer to manage campaigns themselves once set up—but for clients who want continued growth, we provide full Pay Per Call campaign management.
Our management includes:
- A/B testing of ads and landing pages to improve call volume
- Call quality monitoring to ensure leads meet your standards
- Keyword & audience expansion to discover new call opportunities
- Bid & budget adjustments to maximize ROI on every call
- Bi-weekly performance reports showing call volume, duration, and conversions
This means you’re never paying for wasted clicks—only real calls that can turn into real business.
Why Our Call Marketing Works
At American IP Marketing, we believe every marketing dollar should lead to a real conversation with a potential customer. That’s why our Pay Per Call campaigns are designed for performance, transparency, and growth.
Higher-Quality Leads
Faster Conversions
Cost-Effective
Scalable
Transparent Reporting
Proven Strategies
Flexible Management
We don’t just deliver clicks—we deliver conversations that turn into customers. With American IP Marketing, you’re not guessing where your budget goes—you’re hearing it ring.